AI Insights · Timothy · January 2023
Top Film & Television Apps on Android in Kenya Q4 2022
In Q4 2022, the top Film & Television apps on Android in Kenya showed varied performance in terms of downloads, revenue, and active users, with notable trends observed for each app.
In Q4 2022, the top Film & Television apps on Android in Kenya demonstrated diverse performance patterns. Here’s a breakdown of the top five apps: Showmax 1.0, Amazon Prime Video, iQIYI - Drama, Anime, Show, ShemarooMe: OTT, Shows, LiveTv, and Crunchyroll.
Showmax 1.0 saw a steady increase in weekly revenue, reaching around $2.6K in late December. Weekly downloads peaked mid-November with approximately 13.6K, while active users showed an upward trend, peaking at about 185K in late November.
Amazon Prime Video experienced a gradual decline in weekly revenue, starting at $428 and ending around $387. Downloads showed significant growth, particularly in early December, jumping to over 6K. Active users saw a notable increase, peaking at nearly 35K in early December.
iQIYI - Drama, Anime, Show had relatively low weekly revenue, fluctuating between $13 and $56 throughout the quarter. Downloads saw a peak of 818 in late November. Active users increased steadily, reaching a peak of around 4K at the end of November.
ShemarooMe: OTT, Shows, LiveTv showed modest revenue figures, with the highest weekly revenue of $46 in early November. Downloads increased significantly in mid-November, peaking at 652. Active users also saw substantial growth, peaking at 785 in mid-December.
Crunchyroll experienced a steady increase in weekly revenue, reaching up to $32 in the last week of December. Downloads saw a significant rise towards the end of the quarter, peaking at 926 in mid-December. Active users showed consistent growth, reaching approximately 7.2K at the end of December.
These insights are derived from Sensor Tower data. For more detailed analysis and trends, visit Sensor Tower.